● REC BEHIND THE CAMERA
A production company that thinks
before it shoots.
The GM Lab was founded in 2024 in Santo Domingo, built on more than 20 years of experience in photography, audiovisual production, advertising and creative direction.
The production company
A creative lab for photo and video.
An audiovisual production company in Santo Domingo, with our own studio for video, photography and podcast production.
We're not an agency that just shoots. We sit down with you to understand what you need to say, we plan it and bring it to the screen: photo and video with a cinematic eye.
LEADERSHIP
Who we are
At The GM Lab we develop and produce visual and audiovisual content for brands, companies and projects, combining creativity, planning and production to turn ideas into visual pieces.
We're led by Gea Suzaña and Milton Sánchez, who head creative and photographic direction, audiovisual direction, and the production and post-production process. We work with a team of specialized professionals who join our productions based on what each project requires, from one-off collaborations to larger production crews.
That way, every project has the direction and oversight of its leads, plus the talent and resources needed to bring it to life.
01
Gea Suzaña
Creative direction and photography
Gea's eye combines photography, creative direction and communication strategy to build visual work with intention. With more than 15 years of experience in photography and audiovisual production, and a background in Advertising and Film Industry Management, she approaches every project from concept to execution, keeping the idea, the aesthetics and the communication goals aligned. At The GM Lab, she leads creative development and photographic direction on every production.
02
Milton Sánchez
Audiovisual direction
With more than 20 years in the audiovisual industry, Milton has developed a cinematic eye shaped by documentary storytelling and a knack for telling stories through image and sound. His experience spans documentaries, music videos, events and other audiovisual productions. At The GM Lab, he leads audiovisual direction and execution, from the shoot through post-production, making sure every piece is solid in both story and craft.
HOW WE THINK
What matters to us
Intention before aesthetics
A pretty image that says nothing doesn't help your brand. First we define what needs to be said.
Nothing is improvised
Concept, script, shot list and shooting schedule before the camera rolls. That's how shoot day pays off.
Telling what's real
We come from documentary. We want people, places and stories to look like themselves, at their best.
Brands we've worked with
LET'S TALK
● Got a half-baked idea?
Perfect, that's what we're here for. We help you shape the concept, plan it and bring it to the screen, start to finish. Tell us what you want to achieve.